Hang around offices and boardrooms long enough and you’re bound to hear buzzwords like “purpose,” “impact,” and “disruptive” being tossed around. But did you know that long before these terms were trendy, one 18th-century entrepreneur was literally living them out. His name was Arthur Guinness: founder of the 260-year-old beer brand we know today as Guinness.

Irrespective of where you’ve worked, at some point in your life, you’ve probably heard the phrase ‘Hope is not a strategy’ – meaning that hope is nothing more than a ‘passive, blind desire that a certain thing will happen’. By this definition, hope is the sad state of being you grasp for when you can’t act.

Irrespective of where you’ve worked, at some point in your life, you’ve probably heard the phrase ‘Hope is not a strategy’ – meaning that hope is nothing more than a ‘passive, blind desire that a certain thing will happen’. By this definition, hope is the sad state of being you grasp for when you can’t act.